Why Canada Goose Is so Dear
Canada Goose parkas have develop to be synonymous with wealth, celeb, and Hollywood, however the model wasn’t all the time the posh label it’s at present. What began out as a little-known producer of utilitarian outerwear went by way of a really very long time of transformation and three generations of administration earlier than turning proper right into a standing image. Since taking up as CEO in 2001, Dani Reiss has leveraged the model’s fame for top of the range to foster a cult following of oldsters who covet these coats. Proper right here is how Canada Goose went from making jackets for its opponents to promoting parkas that price bigger than some used autos.